5 Ways the Pandemic Has Shaped Luxury Home Expectations

6324 E Gold Dust Avenue in Paradise Valley, AZ. Click here to view the listing!



As we continue to navigate our new normal, it’s clear the way we work and live isn’t the same as it was before. At the forefront of those changes is the increase in time spent at home due to remote working situations. And, with it, has come a greater need to feel comfortable in our own living spaces. Here are five ways the needs of luxury home expectations are changing:


1. Health

One trend not often talked about is the rising interest in healthy living spaces. As the impact of dust, allergens, and pollution on health is becoming more understood, air filtration becomes a higher priority for some. In addition, air purification systems become a persuasive selling point in densely-populated cities or in homes close to busy streets and highways. If your home is located in one of these areas, consider installing one of these systems before going on the market.


2. Adaptability

Previously, many luxury homeowners felt the need to downsize, feeling that their homes weren’t being fully utilized throughout the year. Now, trends are swinging the other direction as estate owners are seeking to create flexible living spaces that keep their productivity and mental well-being in top shape. Consequently, buyers want to see this need for work-life flexibility reflected in  potential homes, which changes strategies for staging and styling.


3. Size

Going hand-in-hand with the need for versatility, homebuyers are searching for higher square-footage and rooms to achieve more flexibility. With multiple family members spending more time at home, it’s important that everyone has the same level of privacy and comfort during the day. As a result, mansions that would have sat on the marketplace for months on end before are now selling quickly.


4. Connectivity

Naturally, the need for fast and stable data connections has risen. Although this isn’t something we have much control over once situated in a home, it’s something to consider while on the hunt. If data connectivity is important to your family, be sure to check available internet providers and fiber in the area.


5. Styling

As mentioned previously, home styling has become a great home selling strategy. To summarize, home styling is similar to staging, however styling focuses on a target audience rather than the general public. Use this to your advantage, as styling your home to suit modern needs will elevate your home selling game plan. Not sure where to start? Let’s collaborate! As an Interior Design Institute and former Parsons School of Design student, I can offer my expertise to give you a competitive edge in the current market.


If you’re searching for your next luxury home, feel free to reach out! I’m here for you at 480-355-8645 if you have any questions about the current market. Together, we’ll find the perfect fit for you and your family.

About the Author
Gina McKinley
Gina is an Associate Broker with Gina McKinley Group LLC and the Team Leader for The Gina McKinley Group. She is dedicated to selling homes in Arizona and passionate about providing the ultimate customer service experience through her expertise in the field. The Gina McKinley Group has served the Scottsdale and Chandler real estate market for over 25 years.